How to Fix "Missing Meta Description"
Why It Matters
Meta descriptions are the text snippets shown below your page title in Google search results. Without one, Google picks random text from your page — often something irrelevant or cut off mid-sentence.
A good meta description:
- Increases click-through rate by 5-10%
- Tells users exactly what to expect
- Contains your target keyword naturally
How to Fix It
Add this tag inside your `<head>` section:
<meta name="description" content="Your compelling description here. Include your main keyword. Keep it under 160 characters for best display in search results.">
Platform-Specific Instructions
**WordPress:** Install Yoast SEO or Rank Math. Edit any page/post and fill in the "Meta Description" field.
**Next.js:** Add to your page's metadata export:
export const metadata = {
description: 'Your description here',
};
**HTML:** Add the meta tag directly in your `<head>`.
Tips for Writing Great Descriptions
1. **Keep it 150-160 characters** — Google truncates longer descriptions
2. **Include your target keyword** — it gets bolded in search results
3. **Add a call-to-action** — "Learn how", "Discover", "Get started"
4. **Make it unique per page** — never duplicate descriptions across pages
5. **Don't stuff keywords** — write for humans, not robots
Check Your Fix
After adding the description, run your URL through [SEO Snapshot](/) to verify it's detected correctly.
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